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Expedia’s Advert Success

Very rarely do I feel sad whilst watching a television advert however that all changed when I watched this advert from Expedia. It’s about a cancer survivor’s very touching story about her friendship with cancer sufferer Odie and her time at St Jude Children’s Hospital. The end of the advert shows Expedia’s logo and the text ‘find your strength’ highlighting their emotional and physical journeys with Expedia. 

Expedia UK have also done very well with their new print adverts. The adverts play on baggage tags and each one has a three letter code of an actual airport. These are my favourites:

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